India generates 15 million tonnes of plastic waste every year but only one fourth of this is recycled due to lack of a functioning solid waste management system. This leads to burden on the landfills and poor socio-economic conditions of the waste pickers, mostly women.
United Nations Development Programme (UNDP) India, in partnership with Hindustan Coca-Cola Beverages Private Limited (HCCBPL) and Hindustan Unilever Limited (HUL) is building on existing systems to reduce the impact of plastic
waste on environment in India. The partnership promotes collection, segregation and recycling of all kinds of plastics to move towards a circular economy.